While embarking on the journey to bring Evan Beau Cosmetics to life, my attention was drawn to a very real and frightening breach to our collective wellbeing--but one that few people were speaking of--Child Trafficking. Children in Canada and abroad are being sold for sex, labour, and organs. As a mother and a human being, the crimes of this multi-billion dollar industry (second only to the drug trade) could not be ignored.

I named my brand for my first born child, who will for me forever symbolize the innocence and purity of childhood. As my studies in mindfulness have educated me, it’s our innocence and self-love that are the very essence of immortality, and the birth right of every single individual on Earth. When this is taken from us - which happens each day all across our planet - the result is a chipping away of our wholeness of being and our humanity.